HP Radical Reuse challenge encourages people to recycle plastic.
Popular Tiktoker @alisonsadventures was one of the first to join the challenge. Alison reportedly collects ocean-bound plastic from all around the world and upcycle them into thread for making clothes.
The video went viral within a short time. The Tiktok has over 36.3 million views with over 500k now.
So far, nearly 50 HP products are made from recycled plastic. Furthermore, HP is even planning to launch Radical Reuse Phone from Ocean Bound Plastic.