The introduction of the purple butterfly was first suggested by a couple in the United Kingdom named Millie Smith and Lewis Cann who delivered twin girls, Callie and Skye, in April 2016. Skye died shortly after birth due to a neural tube defect, prompting Millie and Lewis to start the Purple Butterfly Project.
The parents of the other twin, Callie, discovered that nurses were unaware of their true condition after she was still being treated in the Intensive Care Unit because to having been born at 30 weeks.
One day, a woman in the hospital told Millie she was “so fortunate” that she didn’t have twins, so she designed a campaign to inform people of her missing twin. As a result, she used a purple butterfly as a symbol for her loss, which indicates that the youngster has “flown away” from earth. Purple was chosen since it can represent both boys and girls. Now, the initiative has expanded across the UK and into other countries, with purple butterflies being seen in hospitals all around the world.